Nike Becomes London City Lionesses Sponsor as Well as Kit Partner in World Record Deal
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9 Articles
The Spanish player bought WSL's rights in Spain and was the trigger for the millionaire London City Lionesses contract with Nike. As Alexia is changing women's football from London.
The London City Lionesses are planning to attack the big players in world football. Club owner Michele Kang is investing heavily in the English women's team, which is only starting the second season in the first league. Now she is drawing a big deal ashore.
Nike becomes London City Lionesses sponsor as well as kit partner in world record deal
Nike has extended its partnership with London City Lionesses to become the Women’s Super League club’s front-of-shirt sponsor as well as kit maker for a world record fee of over £3m. The sponsorship is described as a multi-year deal and comes as Nike has also extended its kit contract with London City until 2032. The club’s new shirts will feature an image of the Greek goddess Nike from which the sportswear giant takes its name and will be debut…
London City Lionesses have signed a historic kit deal with Nike, which the club's owner says is the biggest ever signed by an independent women's team. London City owner Michele Kang says the deal is bigger than the £3m kit deal for a new women's team in Atlanta, USA. The amount is also higher than some Premier League clubs in the men's division. The exact amount is not disclosed, however. "It's huge and that's why it's a landmark deal," Kang to…
Contract closed by the English team belonging to Michele Kang exceeds the US$ 28 million annually of the Atlanta franchise of NWSL, former ceiling of the modality The post London City Lionesses raises Nike to master in record agreement in women's football apareceu primeiro em Machine do Sport.
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