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Top IAB News

Artificial Intelligence/PRNewswire/ -- Today, at the 2026 IAB Annual Leadership Meeting (ALM), CEO David Cohen announced Project Eidos, a coordinated, industry-wide effort to...See the Story
IAB Announces Project Eidos: A Comprehensive, Interdisciplinary Initiative to Fundamentally Modernize Ad Measurement
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Advertising · New YorkAlan Moss, Amazon Ads’ Vice President of Global Advertising Sales, Named IAB’s Vice Chair for 2026 IAB Celebrates 30 Years of Advancing Digital Advertising with a Look Back at Industry Milestones and a Vision for the Future NEW YORK, Feb. 1, 2026 /PRNewswire/ — The Interactive Advertising Bureau (IAB), the leading trade association for the digital advertising industry, today announced Alison Levin, President of Advertising and Partnerships at N…See the Story