(New York = Yonhap News) Correspondent Kim Yeon-sook = CJ Olive Young has made a full-scale entry into the U.S. offline stores of Sephora, the world's largest beauty retail channel.
CJ Olive Young has introduced dedicated K-Beauty corners in 580 Sephora stores across the United States. By showcasing 19 Korean brands and over 150 products, it has enhanced accessibility for American consumers. This entry once again demonstrates the rapid growth of K-Beauty's status and influence in the local market, notably with U.S. imports of Korean cosmetics recording the highest figure at $1.7 billion.