"If Sydney Sweeney Wants to Be Naked, that's Great" - Serena Williams' Husband Alexis Ohanian Addresses Controversial Novig Ad
Ohanian said the ad drew attention away from women athletes and said Athlos will give competitors equity and a share of a $1.057 million prize pot.
- On Friday, Athlos founder Alexis Ohanian criticized Sydney Sweeney's "frustrating" sports betting advertisement for distracting from "actual women athletes" ahead of his all-female track competition's London debut.
- Ohanian described the advertisement as a "false equivalence" to ESPN's Body Issue, emphasizing that athletes should voluntarily participate in such campaigns, not celebrities seeking attention.
- Competitors at the sold-out StoneX Stadium in London vie for Tiffany-crafted crowns and a share of the $1.057 million prize pot, with Keely Hodgkinson and Georgia Hunter Bell among those competing.
- Athletes competing in this year's series receive equity in the league, reinforcing Ohanian's belief in "putting athletes at the centre of Athlos" and ensuring they benefit as owners.
- The controversy demonstrates the increased platform available to female athletes compared with five or 10 years ago, helping athletes "hijack this troll" to promote their own stories and careers.
13 Articles
13 Articles
Sophie Cunningham Makes Her Opinion on Sydney Sweeney Very Clear After Criticism Over Controversial New Ad
Sophie Cunningham has never been the one to shy away from saying what she thinks, even when she knows the reaction may not be unanimous. In fact, the Indiana Fever guard recently summed up her approach rather simply by saying, “You’re going to get hated. You’re going to get loved on. So that’s why you […]
Seventeen seconds of video and an immediate political package. American actress Sydney Sweeney, revealed by her performances in Euphoria and The Housekeeper, caused a lot of ink to sink during the launch, on 9 September, of the last campaign of the sports betting brand Novig. The young blonde woman poses naked, with a ball, perched on a basketball basket, repeating the word "sport" on 16 occasions. In a few hours, the video left the commercial f…
Alexis Ohanian responded to a post that included his wife. The actress reacted to comments for posing naked in a production for a sports betting company
"If Sydney Sweeney wants to be naked, that's great" - Serena Williams' husband Alexis Ohanian addresses controversial Novig Ad
Serena Williams' husband, Alexis Ohanian, weighed in on the ongoing controversy revolving around Hollywood star Sydney Sweeney featuring nude or scantily clad in Novig's latest promotional campaign.
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