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Nike is quietly closing its localized neighborhood stores

The company is shifting toward wholesale partners and a broader retail reset after the small-format concept faltered under former CEO John Donahoe.

Summary by RetailWit
More than a dozen Nike Live locations, which were eventually rebranded as Nike Well Collective, have shuttered across the country.

4 Articles

The IndependentThe Independent
Lean Left

Nike abruptly closes over a dozen neighborhood stores nationwide

Nike once said the neighborhood concept could grow to 200 stores worldwide

·London, United Kingdom
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Retail DiveRetail Dive
Reposted by
RetailWitRetailWit
Center

Nike is quietly closing its localized neighborhood stores

More than a dozen Nike Live locations, which were eventually rebranded as Nike Well Collective, have shuttered across the country.

·Boston, United States
Read Full Article
BisnowBisnow

Nike Closes Over A Dozen Local Stores

Nike shuts down 15 hyperlocal stores amid market strategy changes and slipping stock.

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  • 50% of the sources lean Left, 50% of the sources are Center
50% Center

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Retail Dive broke the news in Boston, United States on Wednesday, August 19, 2026.
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