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After Anti-App Campaign: Lidl Makes Fun of Aldi
Summary by derwesten.de
4 Articles
4 Articles
Aldi deliberately dispenses with discount apps and positions itself against the industry trend. While Lidl competes, customers also react split.
·Essen, Germany
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Aldi bet against app discounts and warns against a "two-class society" at the cash register. Lidl counters strongly against it.
·Essen, Germany
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Conflict between Aldi and Lidl over smartphone app escalates further - RetailDetail EU
In Germany, discounters Aldi and Lidl are battling each other with confrontational ads about the merits—or lack thereof—of exclusive discounts in smartphone apps. The tone of the ads is becoming increasingly acrimonious.
Coverage Details
Total News Sources4
Leaning Left0Leaning Right0Center3Last UpdatedBias Distribution100% Center
Bias Distribution
- 100% of the sources are Center
100% Center
C 100%
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