Bournvita Maker Acts After Notice as FSSAI Steps up Crackdown on Misleading Claims

FSSAI Action on Bournvita: Removes misleading health claims

The Food Safety and Standards Authority of India (FSSAI) has taken action against Mondelez India Foods, the maker of Bournvita, over health and nutrient-comparison claims associated with the popular children’s beverage. Following a notice from the food regulator, Mondelez withdrew the flagged claims and related advertisements from e-commerce platforms and submitted a compliance response. The development comes amid intensified regulatory scrutiny…

Bournvita maker Mondelez removes claims flagged by FSSAI; Amway drops ‘100%’ label

Bournvita maker Mondelez withdraws health claims after FSSAI notice as Amway and other food companies revise labels and remove misleading claims.

Mondelez India, Amway, others took corrective measures after notices: FSSAI

Measures taken by companies include withdrawing of misleading label claims and revising product packaging, the food regulator said in an social media post

Bournvita maker acts after notice as FSSAI steps up crackdown on misleading claims

The Bournvita issue had drawn scrutiny in 2023 over its sugar content and nutritional claims, particularly its marketing to children

FSSAI crackdown: Food companies withdraw ‘100%’ and health claims after notices

India's food regulator FSSAI has taken action against several major food business operators. Companies like Amway India and Juza Foods have removed misleading claims from their products. These corrective actions follow notices issued over regulatory violations and consumer safety concerns. FSSAI's enforcement drive targets false advertisements and labelling discrepancies across the industry. Many businesses are now revising packaging and withdra…

FSSAI flags Bournvita, Amway '100% pure' claims: Companies withdraw false labels

FSSAI reported corrective action after flagging misleading food claims and labelling violations. Mondelez and Amway revised claims, while Juza Foods shut its website pending corrections.