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Born in the USA? The FTC Wants Your Substantiation File
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Born in the USA? The FTC Wants Your Substantiation File
The FTC is cracking down on “Made in USA” claims, but risk is not equal across all claims and all products. A series of July letters may reveal a hidden triage framework for who gets a warning and who gets a penalty, write Reed Smith attorneys John Feldman and Julia Solomon Ensor, the former leader of the commission’s Made in USA program. If your company makes “Made in USA” (MUSA) or similar domestic-origin claims on labels, websites, social med…
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