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Mattel Unveils Marilyn Monroe Barbie on What Would Have Been Her 100th Birthday

The doll honors Monroe’s “Diamonds Are a Girl’s Best Friend” look and joins Barbie’s Signature series of celebrity tributes.

  • On Tuesday, August 18, 2026, Mattel released the Barbie Signature Marilyn Monroe Doll, retailing for $81 at major retailers. The collectible celebrates what would have been the Hollywood icon's 100th birthday.
  • Designers at Mattel collaborated with The Estate of Marilyn Monroe LLC to create the doll as an homage to Monroe's iconic performance of "Diamonds Are a Girl's Best Friend" in the 1953 film "Gentlemen Prefer Blondes."
  • The seventh Barbie designed in Monroe's likeness features a hot-pink gown, opera gloves, and diamond-inspired accessories. Mattel's Monroe-inspired dolls date back to at least 1997, with previous versions released in 2002.
  • This release follows the Barbie Signature Whitney Houston Doll, which launched on August 8. The Signature series continues to feature high-profile cultural icons including Mariah Carey and Stevie Nicks.
  • Monroe's centennial has been marked throughout 2026 with exhibitions honoring her legacy. The Academy Museum of Motion Pictures is running "Marilyn Monroe: Hollywood Icon" until February 2027.
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Barbie pays tribute to Marilyn Monroe's 100th birthday with a special edition doll

The one and only, the ultimate bombshell, Marilyn Monroe, is getting her own Barbie doll to honor what would have been her 100th birthday this year.

·Los Angeles, United States
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Marilyn Monroe returns to win a Barbie version in honor of the 100 years of her birth. Mattel released on Tuesday (18) the new doll, inspired by the look used by the actress as a result of ☆Diamonds Are a Girl , Best Friend , of the film The Men Prefer the Loires, of 1953. In the centenary of Marilyn Monroe, she knows how voracious actress and reader overcame stereotypes and became Hollywood icon Images: Homage for the 100 years of Marilyn Monro…

·Rio de Janeiro, Brazil
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Barbie celebrates this 2026 to the legendary actress Marilyn Monroe, in the framework of the 100 years of her birth, with a doll "Barbie Signature" inspired by her artistic legacy, which remains in force in the collective imaginary. "It is a tribute to her legacy, her corporate ambition and the cultural impact that continues to inspire women around the world." Born as Norma Jeane Mortenson, Marilyn Monroe transformed her story from humble origin…

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Forbes broke the news in Jersey City, United States on Tuesday, August 18, 2026.
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