Ampere: Streaming platforms slow price increases as consumers vote with wallets

Rate of Subscription Fee Hikes Drops for Netflix, Disney+ and Amazon

Average price increases across Netflix, Disney+ and Amazon have fallen from 24% of the previous subscription price in 2023/24 to 14% in 2025/26, according to a new survey from Ampere Analysis. In dollar terms, average increases have declined from $1.67 to $1.54 over the same period, with increases averaging $1.62/17% in 2024/25. Across the full three-year period, the average individual price increase was $1.60, equivalent to 17% of the previous …

Ampere: Streaming platforms slow price increases as consumers vote with wallets

(Graphic by The Desk) Major streaming television services are still raising prices at regular intervals, but the price hikes are becoming smaller over time as consumers start to vote with their wallets, according to a new report released by Ampere Analysis early Monday morning. Across three major streaming services — Netflix, Amazon’s Prime Video and Disney Plus — average price increases fell from 24 percent of the previous subscription price in…

Streaming giants curb hikes as pricing power faces test: Ampere

Netflix, Disney+ and Amazon have been scaling back subscription price increases, with the average hike across the three global streaming giants falling to 14 percent of the previous price in 2025/26 from 24 percent in 2023/24, according to Ampere Analysis. In dollar terms, the average increase declined more modestly to $1.54 from $1.67 over the […]