A Golf Partnership Ended Over a Controversial Ad. Now Good Good’s CEO Is Taking Aim at Callaway

Callaway, Good Good See Key Executives Exit After Controversial Ad Fallout

Weeks after Callaway and Good Good Golf’s driver ad showed cofounder Garrett Clark shoving fellow creator Alexis Miestowski to the ground, the fallout has claimed its first jobs, David Rumsey first reported on X. Good Good VP of brand and marketing Jeffrey Lefkovits has been fired, and Callaway director of content and production Alex Upegui […] The post Callaway, Good Good See Key Executives Exit After Controversial Ad Fallout appeared first on …

Callaway and Good Good executives axed amid controversial ad fallout

The fallout from the Callaway/Good Good ad controversy continues as executives at both companies have been let go in the aftermath of the 'tone deaf' commercial.

Callaway and Good Good’s Ad Was So Bad, Even AI Audiences Sounded the Alarm

The frustrating thing about the Good Good ad is that the warning signs weren't particularly difficult to find.

Good Good after the ad scandal: How the golf YouTubers can move forward

Good Good could double down on its core audience and use humor to redeem itself. It's a long road to recovery, though.

How This $45 Million Golf Startup Lost a Major Sponsor Over a 15-Second Viral Clip: 'It Was a Huge Mistake'

Good Good spent years building a family-friendly brand. One commercial undid a chunk of goodwill in a matter of days.

A Golf Partnership Ended Over a Controversial Ad. Now Good Good’s CEO Is Taking Aim at Callaway

In a series of posts and comments on X, Matt Kendrick criticized Callaway after the golf giant severed ties with Good Good over a controversial ad.