'Zero like challenge': Fried chicken store bets on restraint in Facebook stunt

'Zero like challenge': Fried chicken store bets on restraint in Facebook stunt

A Korean-style fried chicken brand drew online attention after launching a social media gimmick that challenges users not to “like” a comment. Homegrown brand 24 Chicken sparked buzz on Facebook after introducing what it called the “Zero Like Challenge.” Under the challenge mechanics, a commenter stands to win a free “Half and Half” order if […] The post ‘Zero like challenge’: Fried chicken store bets on restraint in Facebook stunt appeared firs…