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When Tech and Traditions Converge: Unlock a Digital Xi'an New Year in the Ancient Capital

Xi'an's event features over 150 cultural activities and six XR industry clusters, blending tradition with modern technology to boost tourism and local businesses.

Summary by Benzinga
XI'AN, China, Feb. 3, 2026 /PRNewswire/ -- On January 26, the Laba Festival, which is deemed a prelude to the Spring Festival, Xi'an hosted the launch ceremony of the 2026 "Xi'an Year • Best of China – Digital Xi'an New Year" Spring Cultural and Tourism event series, along with the release of XR experiences and platform marketing initiatives, at the Xi'an XR Film Industry Base. The event, organized by the Xi'an municipal government in collabora…

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Benzinga broke the news in New York, United States on Tuesday, February 3, 2026.
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