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"When Artists Became Brands, Rap Was Mainstream" : on Paramount +, Ll Cool J at the Roots of Hip-Hop

Summary by Marianne
In the documentary series "Hip hop was born here", LL Cool J rapper travels New York to meet the pioneers of the genre. Fifty years after his debut, all have the teeth redone and the pride of having written "the world BO".

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In the documentary series "Hip hop was born here", LL Cool J rapper travels New York to meet the pioneers of the genre. Fifty years after his debut, all have the teeth redone and the pride of having written "the world BO".

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Marianne broke the news in on Tuesday, September 23, 2025.
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