Walmart Says It's Not Using Personal Information to Set Prices as It Expands Digital Shelf Labels
Walmart says 2,300 U.S. stores already use digital shelves while the company rejects claims that personal data or its Sparky assistant will affect prices.
- On Friday, Walmart CEO John Furner vowed the retailer is not using personal information like income or shopping history to set prices, pledging the company will not implement such practices in the future.
- Digital price labels are replacing paper shelf tags at thousands of stores, allowing Walmart to change prices instantly from a central computer, with the retailer expecting this technology to be chain-wide within the next year.
- Walmart is also holding its artificial intelligence shopping assistant, Sparky, to the same promise, while the electronic labels reduce labor costs by eliminating the need for workers to swap paper tags by hand.
- Last month, the Federal Trade Commission warned companies that personalized pricing could violate consumer protection laws, issuing a bulletin requiring companies to disclose how personal information influences price setting.
- Furner noted that Walmart already operates 2,300 locations with digital shelves, emphasizing that personalized pricing would violate the company's "every day low prices" business model.
71 Articles
71 Articles
Walmart denies using personal information to set prices as it expands digital shelf labels
Walmart is moving to calm shoppers as it rolls digital price tags across its stores, with CEO John Furner pledging that the retailer will not use personal data to set what people pay. In a statement posted on the company’s website Friday, Furner said the Bentonville, Arkansas-based chain is not using income, shopping history or […]
Walmart says it’s not using personal information to set prices as it expands digital shelf labels - WXXV News 25
By ANNE D’INNOCENZIO NEW YORK (AP) — Walmart is aiming to assuage customers’ fears about its new pricing technology as it rolls out digital price labels at its stores. In a statement posted on the company’s website, Walmart Inc.’s CEO John Furner vowed that the Bentonville, Arkansas-based retailer isn’t using personal information like income, shopping history or a customer’s willingness...
Walmart rules out personalised pricing, including by its AI assistant
Walmart will not use a shopper’s income, shopping history or urgency to charge them more, chief executive John Furner said in a letter to customers posted on 25 September. The pledge also covers Sparky, the retailer’s AI shopping assistant. “I want to tell you where we stand: We price the product, not the person,” Furner […] This story continues at The Next Web
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Amid data concerns, Walmart stands behind pricing model
(Legal Newsline) - Walmart’s president and CEO says the retailer stands by its “Every Day Low Price promise.”
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