Exclusive: Visa Launches Stablecoins Advisory Practice to Keep up with Crypto Wave
Visa's new advisory practice supports fintechs and banks with stablecoin strategy and operations, handling $3.5 billion in annualized settlement volume amid growing market adoption.
- On Monday, Visa announced the launch of its Stablecoins Advisory Practice through Visa Consulting & Analytics to guide fintechs, banks and merchants on strategy and implementation.
- With stablecoin adoption accelerating, the stablecoin market cap surpasses $250 billion and Visa's $3.5 billion annualized settlement volume follows its 2023 pilot alongside Paypal and Mastercard's efforts.
- Leveraging Visa's scale, the practice offers stablecoin training, a Visa University course, strategy development, use-case sizing, and taps thousands of consultants in more than 200 countries and territories with over 130 stablecoin-linked card issuing programs in more than 40 countries.
- Among early clients are dozens of clients including Navy Federal Credit Union, VyStar credit union, and Pathward; Visa says some may proceed with stablecoins while others may conclude there is no customer need, expecting growth to hundreds of clients.
- Visa Direct pilots will enable qualified businesses to pre-fund cross-border payments using stablecoins and Navy Federal Credit Union is evaluating stablecoins to benefit its 15 million members.
21 Articles
21 Articles
Visa Rolls Out Stablecoins Advisory Practice Amid $3.5B Settlement Momentum
Visa (NYSE: V) has launched a new Stablecoins Advisory Practice through its consulting arm, Visa Consulting & Analytics (VCA), aiming to help banks, fintechs, merchants and businesses of all sizes navigate the rapidly evolving stablecoin landscape. The service bundles market analysis, strategic planning and implementation guidance, with the stated goal of helping clients determine market fit and roll out stablecoin-enabled products safely and ef…
Visa Adds Stablecoin Consulting for Banks After Settlement Volume Hits $3.5 Billion
Visa launches Stablecoins Advisory Practice to guide banks and fintechs on strategy. Initiative helps clients assess benefits, risks, and regulatory aspects of stablecoins. Visa leverages $3.5B annual stablecoin volume to advise on practical deployment. Visa has taken a more formal step toward stablecoin adoption by launching a Visa stablecoins advisory practice for financial institutions. The payments giant said the new Stablecoins Advisory Pra…
Visa Targets Banks and Fintechs With Stablecoin Advisory Launch as Adoption Pressure Tightens
Visa is moving deeper into stablecoin-powered payments as adoption surges, launching a new advisory practice to help banks, fintechs, and enterprises design, assess, and deploy stablecoin strategies across global payment and treasury operations. Visa Positions Stablecoins at Core of Future Payments With Dedicated Advisory Practice Visa (NYSE: V), a global digital payments leader, has expanded […]
Visa’s Stablecoin Advisory Launch Signals Potential Shift in Bitcoin’s Payment Role
The post Visa’s Stablecoin Advisory Launch Signals Potential Shift in Bitcoin’s Payment Role appeared on BitcoinEthereumNews.com. Visa’s Stablecoins Advisory Practice is a new global unit helping banks, merchants, and fintechs integrate stablecoins into payment systems for faster, lower-cost transactions. Launched in 2025, it builds on Visa’s existing infrastructure, including over 130 stablecoin-linked card programs in more than 40 countries an…
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