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Vercel CEO Faces Boycotts After Posting Selfie with Netanyahu

The meeting focused on leveraging AI to boost Israel’s economy and military, but Vercel lost numerous users amid backlash over Netanyahu’s controversial Gaza role.

  • Vercel is facing a boycott after CEO Guillermo Rauch posted a photo with Israeli Prime Minister Benjamin Netanyahu, stating he is "optimistic for peace, safety, and greatness for Israel and its neighbours" while Gaza is under siege.
  • Many developers and users announced they were cancelling their Vercel subscriptions and moving to competitors like Netlify and Cloudflare Pages.
  • Critics, including Adil Abbuthalha, expressed disappointment, saying Rauch's support for Israel normalizes injustice and that developers have "plenty of ethical alternatives" to Vercel.
  • Several developers and companies, including Boycat's Adil Abbuthalha, are migrating away from Vercel, citing ethical concerns.
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Bloomberg broke the news in United States on Monday, September 29, 2025.
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