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TikTok and Tubi Partner to Bring More of Your Favorite Creators to TV Screens

Tubi's Creatorverse Incubator will fund exclusive scripted and unscripted series from select TikTok creators for its 100 million monthly users, boosting youth engagement.

  • On Thursday, Fox-owned streaming service Tubi and TikTok announced the Creatorverse Incubator, an initiative enabling digital creators to develop original, long-form series for the AVOD platform.
  • The initiative aims to bridge short-form digital content with premium storytelling, formalizing Tubi's strategy to leverage TikTok's discovery engine while helping creators transition into long-form productions.
  • TikTok will assist in identifying talent for the program, with Tubi providing creative backing and funding for scripted and unscripted projects premiering exclusively to its 100 million monthly active users.
  • Beyond development, the social media app intends to utilize its Spotlight promotional tool to drive fan engagement toward the new titles, with the first cohort of participants expected this summer.
  • Further details regarding the company's content roadmap are expected during the 2026 IAB NewFront presentation next week, building on Tubi's recent focus on influencer-driven content.
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TechCrunch broke the news in United States on Thursday, March 19, 2026.
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