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The Trade Desk launches ‘Audience Unlimited’ to redefine third-party data in digital advertising
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The Trade Desk launches ‘Audience Unlimited’ to redefine third-party data in digital advertising
Ventura: The Trade Desk has announced the launch of Audience Unlimited, a major upgrade to its third-party data marketplace designed to make digital advertising more precise, cost-effective, and scalable for brands. Third-party data has long been recognized as a vital tool for advertisers seeking to optimize campaigns and reach target audiences with accuracy. However, adoption has been limited due to high costs and the complexity of evaluating e…
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