The Idea Shed Unveils Northern Rivers Flood Preparedness Campaign

The Idea Shed Unveils Northern Rivers Flood Preparedness Campaign

Oh Australia, the only country where floods and bushfires turn up in the same season.

Northern Rivers flood preparedness campaign launches to empower communities with achievable action

In response to the ongoing flood risk facing the Northern Rivers region, the NSW Reconstruction Authority, NSW State Emergency Service (SES), and the AustralianGovernment have partnered with Creative Commerce agency The Idea Shed to launch "Prepare Together. Stronger Than Ever"— a trauma-informed awareness campaign designed to build trust, inspire confidence, and empower residents to take small, meaningful steps toward flood readiness.The campai…