'We Definitely Want to Make a Clear Separation' — Shift Up CTO Clarifies Stellar Blade Developer's Stance on AI After Blood Rain Music Video Controversy
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'We Definitely Want to Make a Clear Separation' — Shift Up CTO Clarifies Stellar Blade Developer's Stance on AI After Blood Rain Music Video Controversy
Shift Up’s chief technology officer, DongKi Lee, has clarified the developer’s stance on AI after a music video for Stellar Blade: Blood Rain sparked backlash last month.
Do you still remember the controversy surrounding the AI-generated music video for Stellar Blade: Blood Rain? This was released in July and caused a lot of criticism among fans. Of course, because using artificial intelligence for art content is something that just upsets many players. Despite this controversial topic, Korean developer Shift-Up has decided to use K-Pop-style advertising video and created it with the help of AI. Now the studio's …
Technical director Stellar Blade Dong Kee Lee talks about the future of I.I., the separation of content, the reaction of fans to Blood Rain, and support for the creative designer.
I commented on the AI-generated music video to overseas media.
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