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The Davos of Beverages: How Danny Stepper built an empire and brought 1,300 industry leaders to Manhattan Beach
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The Davos of Beverages: How Danny Stepper built an empire and brought 1,300 industry leaders to Manhattan Beach
by Mark McDermott In 1994, Danny Stepper was wearing a uniform and a back belt, stocking Coca-Cola shelves at a Food 4 Less in Pacoima. His boss, Robert Macias, would call the store at 4:30 in the morning over the loudspeaker to check on him. The rules were simple: park in the back of the lot, bring in five shopping carts before your shift starts, and remember the store receiver is the most important person in the building. If it’s cold it’s sol…
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