Taylor Swift Moves to Protect Voice, Image From AI
The filings include two sound marks and one visual mark as Swift seeks extra protection against unauthorized AI uses of her likeness.
- Taylor Swift filed three new trademark applications with the U.S. Patent and Trademark Office through TAS Rights Management, a move intellectual property attorney Josh Gerben noticed on Monday.
- Swift faces increasing challenges from AI-generated deepfakes, including circulating pornographic images and a fake endorsement of President Donald Trump during his 2024 campaign that gained traction as genuine.
- Two of the filings cover sound trademarks of Swift saying "Hey, it's Taylor Swift" and "Hey, it's Taylor," while the third is a visual trademark depicting her holding a pink guitar in a multicolored bodysuit.
- Actor Matthew McConaughey similarly secured eight trademarks in January through law firm Yorn Levine to protect his likeness and voice from unauthorized AI use while exploring new development opportunities.
- Attorney Gerben explained that trademark filings like Swift's provide legal leverage beyond standard "Right of Publicity" laws, which protect celebrities from unauthorized likeness use but offer limited AI protection.
15 Articles
15 Articles
You may have heard of a Taylor Swift. The singer has jumped to the front page of the news these days because of a legal movement that she has taken to protect her digital autonomy. As actor Matthew McConaughey did in her day, Swift has begun to protect her image from artificial intelligence (IA) by registering as a brand elements of her identity: two phrases with her voice (“Hey, it’s Taylor” and “Hey, it’s Taylor Swift”—we don’t know if they ar…
The American singer Taylor Swift plans to put her voice as a brand. A decision to protect herself from artificial intelligence. (Culture, media and entertainment).
Griffin Daily News
TelegraphHerald.comTaylor Swift files 3 new trademark applications. One expert says it is to curb AI threats
NEW YORK (AP) — Taylor Swift filed three new trademark applications with the U.S. Patent & Trademark Office, a move one legal expert theorizes it is to protect her voice and image from potential misuse through artificial intelligence.Two of the…
Coverage Details
Bias Distribution
- 43% of the sources are Center, 43% of the sources lean Right
Factuality
To view factuality data please Upgrade to Premium
