State Health Exchanges Sent Sensitive User Data to Tech Giants

State Healthcare Sites Are Sharing Personal Data with Big Tech

Some state healthcare sites sent personal information — location, race, immigration data — to TikTok, Meta and other big tech companies. Experts say existing privacy laws aren’t enough.

Meta and TikTok Are Getting Your Data From State Healthcare Sites: Report

Nothing is sacred.

User data from US healthcare marketplaces sent to advertisement giants via trackers: Report

A Bloomberg investigation reveals that U.S. state health insurance websites shared sensitive user data with tech companies via tracking tools

US healthcare marketplaces shared citizenship and race data with ad tech giants

Virginia and Washington D.C. paused the data collection and sharing, after Bloomberg's investigation found their health insurance marketplaces were sharing users' information with advertisers.

TikTok, Meta Were Sent Personal Data From State Health Sites

Nearly all of the 20 state-run health insurance exchanges in the US have added advertising trackers that transmit user activity back to big tech companies, in some cases sending more data than state officials realized.

State Health Exchanges Leak Race, Citizenship Data to Ad Giants Via Hidden Trackers

State-run health insurance marketplaces across the U.S. have been quietly sending residents’ sensitive personal details—race selections, citizenship status, even notes on incarcerated family members—to advertising powerhouses like Meta, TikTok, Google, and Snap. Nearly all 20 of these government sites embedded tiny code snippets known as pixel trackers. Meant for campaign analytics. They misfired badly. A Bloomberg investigation exposed the scal…