Smint capitalises on £22m growth with new out-of-home campaign

Smint invests in new OOH and sampling campaign

Smint has launched an out-of-home campaign designed to accelerate awareness, trial and deliver long-term growth for retailer refreshment sales. Live from 23rd March until 5th April, the creative will target commuters on their daily journey to work, with media placements across London and the South.… This story continues at Smint invests in new OOH and sampling campaign Or just read more coverage at Talking Retail

Smint capitalises on £22m growth with largest ever OOH campaign

Smint to scale up its Refresh and Reset platform with its ‘most ambitious campaign to date’

Smint capitalises on £22m growth with new out-of-home campaign

Discover what's happening in retail today, Retail Times publishes international & UK retail news covering products, data, tech, packaging, people, research, comment and much more. Smint – the UK’s No.1 sugar-free mints brand – is scaling up its ‘Refresh and Reset’ platform with its most ambitious campaign to date. The launch comes as Perfetti Van Melle cements its position as the leading manufacturer in sugar-free mints, with Smint and Mentos dr…