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Skechers opens permanent hologram retail experience in-store
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Skechers opens permanent hologram retail experience in-store
Skechers has launched a permanent proto hologram installation at its Manhattan Beach store in Los Angeles, marking what it says is one of the first permanent uses of the technology in a footwear retail environment. The new in-store feature brings brand ambassador Howie Mandel to life as a life-size 3D hologram, giving shoppers the chance to interact with him, take a “proto selfie” and unlock a promotional offer. For Skechers, the installation ad…
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