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Shima City Fire Department to Adopt New Mascot: "Shimachidori-Kun," Modeled After the City Bird, Mie Prefecture
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[Shima] The Shima City Fire Department in Mie Prefecture has created a new official mascot character, "Shimachidori-kun," based on the Shima City bird, the Kentish plover. The design was conceived by Shunsuke Katayama (31), a fire sergeant at the Isobe branch of the Shima Fire Station. There are 25 different designs, which will be widely used on social media, the website, and in awareness leaflets. Aiming to raise citizens' awareness of fire pre…
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