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Saudi EV Brand Ceer Sets September 21 for First Model Reveal

Ceer, the Saudi Arabian EV brand owned by the Public Investment Fund (PIF) with Foxconn, will unveil its first models on September 21 in a live-streamed world premiere, the company said on X on Friday, giving a date for the first time to a debut it has promised for four years. “Nothing extraordinary was ever built by staying still! Watch the live stream for the World Premier on 21 September 2026,” Ceer wrote above a teaser that shows a vehicle h…
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ELECTRIC VEHICLES broke the news on Friday, September 11, 2026.
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