Sarah Jessica Parker Is a Real-Life Carrie Bradshaw in Fendi Handbag Campaign
The campaign pairs Parker with brand ambassadors and friends of the house as Fendi revives the bag’s original silhouette and style code.
5 Articles
5 Articles
Sarah Jessica Parker's New Fashion Campaign Has Fans Feeling Nostalgic
Sarah Jessica Parker has become the face of a new campaign celebrating Fendi’s well known Baguette bag, an accessory that has long been associated with her famous television character Carrie Bradshaw. The actress, who gained worldwide recognition through the series Sex and the City, is now featured in the latest campaign for the luxury fashion brand. In promotional images and videos shared by Fendi on social media, Parker is seen wearing a green…
"It is not a bag, it is a Baguette." That phrase, uttered in the summer of 2000 by Carrie Bradshaw in Sex and the City, became a myth of pop culture. Twenty-six years later, Sarah Jessica Parker repeats that same defense in front of the camera of Bibi Borthwick, now as the protagonist of the new campaign that Fendi dedicates to the bag that his character became the object of desire of an entire generation. The campaign premieres on Tuesday, just…
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