Sandals, Royal Caribbean Seal 50-50 Deal
The equal venture aims to broaden distribution and tap an estimated $2 trillion global vacation market, Royal Caribbean said.
- On Wednesday, September 23, 2026, Royal Caribbean Group announced a joint venture agreement to acquire a 50% equity stake in Sandals and Beaches Resorts for approximately $3 billion.
- The 50-50 partnership values the Caribbean-born hospitality brand at roughly $6 billion and establishes shared board governance under CEO Jason Liberty and Executive Chairman Adam Stewart.
- Royal Caribbean Group secured committed debt financing from Morgan Stanley for the investment, covering a combined portfolio of 20 all-inclusive resorts across 10 Caribbean islands.
- Existing reservations and operations will continue as usual, though leadership indicated potential future opportunities to connect loyalty programs and integrate cruise vacations with land-based resort stays.
- Targeting a global vacation market estimated at approximately $2 trillion, the companies aim to broaden distribution while honoring the legacy of late founder Gordon 'Butch' Stewart, who established Sandals over 40 years ago.
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Royal Caribbean to buy 50% Sandals stake for $3 billion
Royal Caribbean takes US$3 billion stake in Sandals
A Caribbean-born hospitality brand is entering a new partnership with one of the world’s largest cruise companies, with Royal Caribbean Group agreeing to invest approximately US$3 billion for a 50 per cent stake in Sandals and Beaches Resorts. The agreement, announced in a statement on Wednesday, will create a 50-50 joint venture between Royal Caribbean […] The article Royal Caribbean takes US$3 billion stake in Sandals is from St. Lucia Times.
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Royal Caribbean Just Bought Half of Sandals Resorts, Here's What Changes for Guests
Key Aspects: Royal Caribbean Group and Sandals and Beaches Resorts have confirmed the signing of a partnership agreement expected to close in early 2027. The $3 billion investment from Royal Caribbean Group secures a 50% equity interest in the land-based resort properties. Both cruise and resort operations will continue as normal for now, but exciting new options may integrate loyalty programs or vacation planning in the future. Fast on the hee…
Sandals, Royal Caribbean seal 50-50 deal
WESTERN BUREAU: Royal Caribbean Group and Sandals Resorts have sealed a landmark 50-50 partnership, ending speculation that the global cruise giant would acquire majority ownership of the Jamaica-born resort company. The agreement, confirmed last night after a day of intense market speculation, will see Royal Caribbean invest approximately US$3 billion for a 50 per cent equity interest in Sandals and Beaches Resorts.
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