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Ritz Keeps Its Salty Super Bowl Party Going For Year Two

Ritz leverages star power and salty humor in its 30-second Super Bowl ad to modernize the brand and boost market share, gaining about a million households, Mondelez said.

Summary by Adweek
Celebrity Net worth places actor Jon Hamm’s personal fortune at $45 million—enough to buy many boxes of Ritz crackers. Nevertheless, Hamm is bereft of the salty snack in Ritz’s 2026 […]

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Jon Hamm, Bowen Yang, Scarlett Johansson Team Up for Ritz Super Bowl Commercial

·Los Angeles, United States
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Adweek broke the news in on Tuesday, February 3, 2026.
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