Price Remains the Main Criterion for Choosing a Car, According to a Study
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12 Articles
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According to an international study carried out in 13 countries among 15,770 people, of whom 3,151 are French, by the Cetelem Auto Observatory, "price is the first criterion taken into account by motorists when choosing their vehicle".
DECRYPTAGE - The rate is the most important criterion for choosing a car, in front of safety and robustness, according to the Cetelem Observatory.
▶️ When looking to buy a car, several criteria come into play. Contrary to popular belief, “made in France” is the point that matters the least for French people. In “Good morning! La Matinale TF1", the journalist Maud Descamps reveals to us the purchase criteria of French people who choose a vehicle. - Price, reliability, design...: which criteria matter the most when buying a car? “When you buy French, it's above all a love story” (Transports).
The price remains the main criterion for choosing a car, quoted by almost half of the motorists, far in front of the environmental impact or the country of production, according to the Cetelem observatory of the automobile 2027...
The demand for local production is on all the mouths. Yet when the citizen turns into a consumer and crosses the doors of a concession, the nobility of ideals comes up against the implacable reality of the purse. 7 out of 10 French people have already given up buying a car brand for price reasons. And you, how much are you willing to pay for driving French?
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