“This Is Where Everything Started for Prada”: Lorenzo Bertelli on the New Prada Galleria
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4 Articles
“This Is Where Everything Started for Prada”: Lorenzo Bertelli on the New Prada Galleria
As Prada unveils its new eight-floor complex in Milan’s Galleria Vittorio Emanuele II, Luke Leitch unpacks the company’s strategy for the space with Prada Group CMO Lorenzo Bertelli.
Prada expands its original store from the Galleria de Milan to an eight-storey complex, reinforcing luxury retail as a prime real estate asset. La entrada Prada Galleria Milan: the eight-storey flagship that beats records as a prime real estate asset aparece primero en Merca2.
Prada Galleria to Open in Milan During Fashion Week
MILAN — Prada is making a statement in Milan’s shopping arcade Galleria Vittorio Emanuele II. Comprising eight floors of retail, hospitality and art, Prada Galleria connects two sides of the central octagon in the landmark 19th-century location with a new subterranean passage. It will be unveiled to the public on Sept. 23. Construction of the […]
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