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Pitch Ends: Lufthansa Opts for Service Plan - Budget Holder BBDO Loses

Summary by horizont.net

The Lufthansa Group's pitch for the reorganisation of agency relationships in the area of CRM and e-mail marketing has been completed. According to information from HORIZONT, the Serviceplan Group has established itself in Munich.

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Pitch Ends: Lufthansa Opts for Service Plan - Budget Holder BBDO Loses

The Lufthansa Group's pitch for the reorganisation of agency relationships in the area of CRM and e-mail marketing has been completed. According to information from HORIZONT, the Serviceplan Group has established itself in Munich.

13 days ago

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horizont.net broke the news 13 days ago on Wednesday, June 10, 2026.

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