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Penticton filmmaker’s award-winning documentary set for broadcast TV debut
The award-winning film reclaims Pernell Bad Arm’s humanity after premiering at Hot Docs and winning festival honors.
On June 21, Penticton-based filmmaker Damien Eagle Bear's documentary Skoden debuts for free on TELUS Optik, exploring the story behind a viral NDN meme and the man at its center.
The film centers on the late Pernell Bad Arm, an Indigenous man whose image with raised fists went viral in Alberta during the 2010s; initially shared to mock cultural stereotypes, the photo became a pop culture icon.
Filmed in Lethbridge, the documentary earned Bear the Earl A. Glick Emerging Canadian Filmmaker Award at Hot Docs and Best BC Director at the DOXA Documentary Film Festival in 2025.
Canada marks 30 years since National Indigenous Peoples Day was recognized nationally, an occasion that falls annually on the summer solstice, the longest day of the year.
An announcement about the film states it "reclaims Pernell's humanity and offers a deeper, more complex portrait," positioning the documentary as a reclamation of the man behind the meme.