OpenAI CEO Sam Altman declares ‘code red’ to improve ChatGPT amid rising competition
OpenAI CEO Sam Altman orders a ‘code red’ to enhance ChatGPT’s speed, reliability, and personalization amid competition from Google’s Gemini 3 and other AI rivals.
- On December 2, 2025, Sam Altman, CEO of OpenAI, declared a 'code red' to refocus on improving ChatGPT, pausing work on ads, shopping agents, and Pulse, the Wall Street Journal reported.
- Facing Gemini 3 and gains by Meta, Anthropic, and DeepSeek, OpenAI's lead narrows amid $1,400,000,000,000 in infrastructure commitments, according to reports.
- Altman ordered daily calls among senior team members to accelerate ChatGPT fixes, Nick Turley confirmed Monday the focus on making it more capable and personal, while OpenAI employees may temporarily relocate amid the 'code red' urgency.
- ChatGPT users may see fewer new features as the company refocuses, expecting delays to ads, AI shopping tools and Pulse personal assistant while observers warn faster changes risk internal safety processes.
- Altman framed the move as a strategic bet in November, writing, `This is the bet we are making, and given our vantage point, we feel good about it`; if OpenAI executes, ChatGPT could emerge stronger, but stumbling would open opportunities for rivals.
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OpenAI wants to speed up improvements in ChatGPT to be able to compete with Gemini 3 and stay at the forefront of AI development
OpenAI executive director Sam Altman declared the "red code" in the company to face the strong competition that other technological giants pose for ChatGPT, in particular Google, reported US media. In a memorandum sent on Monday, Altman told his workers that the company is going through "a critical moment for ChatGPT" and that resources must be directed to deal with the new competition to its chatbot, indicated press reports. The situation impli…
Exactly three years ago, OpenAI turned the internet upside down with the launch of ChatGPT, a machine capable of answering, practically, any questions launched by the user and that, at that time, had no competition whatsoever on the network. Obviously, that changed fast. In a matter of months, companies like Google, xAI, Anthropic or Meta put online tools that were able to offer the same thing. And even though Sam Altman’s machine continues to t…
Sam Altman orders "code red" for ChatGPT as rival AI models catch up
The memo describes a "code red" as the highest internal urgency level OpenAI uses for product and engineering issues, above "yellow" and "orange." Altman said the company had previously been in a "code orange" state for ChatGPT, but the shift to "code red" signals that improving the chatbot's day-to-day experience...Read Entire Article
In an internal message to employees, Sam Altman calls for refocusing the start-up's work on its flagship product, the Generative Artificial Intelligence (AI) Assistant ChatGPT.
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