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Omnicom Media kicks off a series of partnerships at Cannes Lions with a first-time Netflix deal

Summary by Digiday
Omnicom Media is integrating Acxiom audience data into Netflix’s advertising to enable more relevant ads and even work them into the content

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Omnicom Media kicks off a series of partnerships at Cannes Lions with a first-time Netflix deal

Omnicom Media is integrating Acxiom audience data into Netflix’s advertising to enable more relevant ads and even work them into the content

·New York, United States
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OMNICOM MEDIA BECOMES NETFLIX'S FIRST DATA COLLABORATION PARTNER FOR AI-POWERED AD CREATIVES

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Digiday broke the news in New York, United States on Monday, June 22, 2026.
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