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Old Navy Appoints Michael Francis as Chief Customer Officer Amid Turnaround

Francis will oversee media strategy and a shared influencer platform as Old Navy and Gap Inc. pursue a turnaround after 2025 sales rose 2%.

Summary by Adweek
Gap Inc. has brought on veteran brand executive Michael Francis as chief customer officer of Old Navy and head of marketing shared services for the group.

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Old Navy turns to retail, entertainment vet to invigorate turnaround

Michael Francis has led marketing at Walmart, Target and Dreamworks and is now taking newly created roles at Gap Inc. and its value brand.

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AdweekAdweek
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Old Navy Appoints Michael Francis as Chief Customer Officer Amid Turnaround

Gap Inc. has brought on veteran brand executive Michael Francis as chief customer officer of Old Navy and head of marketing shared services for the group.

Read Full Article
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Adweek broke the news on Wednesday, May 6, 2026.
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