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Nvidia customers notified about AI-related price hikes above 15%, Bloomberg News reports

The increases reflect soaring memory-chip costs and will vary by chip generation and configuration, Bloomberg said.

  • Bloomberg News reported Saturday that Nvidia plans to increase prices for servers containing its AI chips by more than 15% for some large customers, impacting systems with Vera Rubin and Grace Blackwell chips.
  • Soaring costs of memory chips essential for Nvidia's GPUs and systems have prompted the price adjustment, which will vary based on specific chip generation and memory configurations.
  • Companies that build servers under contract for large data center operators, including Microsoft, Alphabet Inc.'s Google, and Oracle, have recently informed their customers of the upcoming increases.
  • Customers can expect the price increases to take effect on systems shipped next year, while Nvidia did not immediately respond to a request for comment outside regular business hours.
  • Nvidia is set to report second-quarter results on August 26, positioning the chipmaker as a central proxy for the broader ecosystem spanning chip makers and data center operators.
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Nvidia, the world's largest company by market capitalization and the developer of artificial intelligence (AI) chips, has signaled a price increase for AI servers. On the 22nd (local time), Bloomberg reported, citing sources, that Nvidia recently informed major clients that prices for AI chip systems would rise by more than 15%. The price hike is scheduled to take effect starting with shipments early next year. The flagship product, the ‘Vera Ru…

(Los Angeles=Yonhap News) Correspondent Kim Kyung-yoon = Nvidia, the world's largest company by market capitalization and the world's largest developer of artificial intelligence (AI) chips, raises AI server prices...

·Seoul, Korea (the Republic of)
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El Economista broke the news in Mexico City, Mexico on Saturday, August 22, 2026.
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