Nitrite-Cured Bacon Sales Plummet By £18.7 Million Due To Cancer Fears

Nitrite-Cured Bacon Sales Plummet By £18.7 Million Due To Cancer Fears

Sales of nitrite-cured bacon have dropped significantly as consumers look to avoid the controversial additive over potential cancer risks. Nitrite-cured bacon sales fell by £18.7m in the 12 weeks leading up to the end of January 2026, compared to the same period in 2024-2025. Read more: Frankenchickens: Major Fast-Food Brands Scrap Animal Welfare Pledge, Including Nando’s And KFC Data collected by Worldpanel by Numerator and published by the Coa…