Nihar Patel's Research Redefines How Marketplaces Measure What Actually Works

Nihar Patel's Research Redefines How Marketplaces Measure What Actually Works

The hardest problem in any marketplace is not growth — it is knowing what caused it. Nihar V. Patel, a product data scientist at Etsy, has spent years wrestling with that exact question. His portfolio of six research papers, several already published and the rest nearing completion, tackles the messiest corners of marketplace experimentation: spillovers between buyers and sellers, pricing shocks that ripple across city blocks, driver incentives …