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Nielsen Acknowledges Houston PPM Encoder Misuse From Illegally Operating Translators
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Nielsen Acknowledges Houston PPM Encoder Misuse From Illegally Operating Translators
Nielsen has issued a notice to subscribers that a pair of Houston translators were being used improperly, leading to misattributed estimates in recent Houston/Galveston market surveys. Nielsen said that Regional Mexican “La Mejor 104.5” K283CH Houston had been encoding as 880 KJOZ and Spanish AC “Power 99.5” K258DA Houston and K258BZ Sugar Land were encoding as 1540 KGBC, but in reality neither station’s programming aired on those signals. The t…
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