Netflix gets second downgrade in a week on engagement concerns
HSBC cut its rating and price target, citing YouTube competition and a drop in Netflix’s U.S. TV time to 7.8% in July.
6 Articles
6 Articles
HSBC sends blunt message to Netflix stock investors
The after-dinner routine used to follow a script. You turned on the TV, someone opened Netflix, and the household argued over what to watch. Now Americans spend more TV time on YouTube than with any other media company, according to Nielsen. As noted by Seeking Alpha, HSBC downgraded Netflix Inc.…
Analyst: Netflix Losing Viewership Ground to YouTube
Netflix, the world’s largest subscription streaming VOD platform, is losing viewership market share to Google-owned YouTube, the world’s largest social video platform. Recent Wall Street analysis and Nielsen data reveal a widening gap between the two platforms. In July, YouTube captured a record 14.2% record share of total U.S. household TV viewing time, while Netflix … Continue reading "Analyst: Netflix Losing Viewership Ground to YouTube" The …
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