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Post-MullenLowe, TREYNA Marks a New Chapter
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Post-MullenLowe, TREYNA marks a new chapter
MANILA, PHILIPPINES – Following the Omnicom-IPG merger, the agency formerly known as MullenLowe TREYNA will rebrand to TREYNA as the MullenLowe brand retires. Named after its founders and current leaders, TREYNA traces its roots to Lintas, headed by Francis B. Trillana (one of the industry’s OG mad men) in 1978. Over 47 years, the agency has consistently ranked among the Philippines’ top shops — through names including SSC&B Lintas; Lintas: Mani…
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