Cable News Network MS NOW Shuffles Schedule, Moving Stephanie Ruhle and Alicia Menendez to Daytime
MS NOW shifts anchors and trims Morning Joe to boost daytime ratings and prepare for 2026 midterms, citing double-digit viewership growth, MS NOW president Kutler said.
- On March 18, Rebecca Kutler, MS NOW president, unveiled a large daytime overhaul reassigning anchors including Stephanie Ruhle to 9 a.m.–11 a.m. and Ali Velshi to The 11th Hour, with changes effective in June.
- Facing a shifting pay-TV market, MS NOW seeks to grow market share, build a subscription product, and position itself for the 2026 midterm elections and 2028 presidential cycle, Kutler said.
- Kutler wrote that MS NOW staff can shift to new roles with comparable opportunities, and she predicted more people will work at MS NOW by the end of 2026.
- Executives say MS NOW's overhaul is the channel's first since rebranding from MSNBC earlier this year, amid projected subscriber dips to 58.8 million in 2026.
42 Articles
42 Articles
MSNow Changes Schedule, Moving Nightime Anchor Stephanie Ruhle
Cable news network MS NOW is shuffling its schedule, moving anchors Stephanie Ruhle and Alicia Menendez into the daytime hours and shaving an hour off “Morning Joe.” Ruhle will anchor a two-hour daytime slot starting at 9 a.m. ET, while Menendez will start at noon, the network said on Wednesday. Ali Velshi will take over Ruhle’s 11 p.m. show and Luke Russert will replace Menendez alongside Symone Sanders Townsend and Michael Steele on “The Weekn…
MS Now Axes Part of 'Morning Joe' in Significant Shake-Up
MS NOW — formerly MSNBC — has decided to cut one hour from “Morning Joe,” hosted by Joe Scarborough and his wife Mika Brzezinski, in addition to other changes that […] The post MS Now Axes Part of 'Morning Joe' in Significant Shake-Up appeared first on The Western Journal.
Cable news network MS NOW shuffles schedule, moving Stephanie Ruhle and Alicia Menendez to daytime
The cable news network MS NOW is shuffling its schedule, mostly in the daytime hours. The former MSNBC will give Stephanie Ruhle and Alicia Menendez two hour stints as anchors, starting in June.
MS NOW trims hour off ‘Morning Joe’ as Joe Scarborough, Mika Brzezinski ‘beaten up’ by grueling TV schedule
MSNBC cuts "Morning Joe" by one hour in major programming overhaul, replacing 9 a.m. slot with Stephanie Ruhle show as network restructures liberal lineup.
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