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Mattu Gulla: The 500-year-old brinjal from Udupi that sells for over Rs 100 a kg

Summary by 30 Stades
In the coastal village of Mattu, near Udupi, Karnataka, a humble brinjal has stood the test of time for around five centuries. Known as Mattu Gulla, this light green, round vegetable is unlike the glossy purple hybrids that dominate markets today. It is seasonal, local, and priced upwards of Rs 100 per kg. But its real value lies far beyond its market rate. The historical brinjal The story of Mattu Gulla begins with faith. Local folklore traces …
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30 Stades broke the news in on Friday, March 20, 2026.
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