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Luma AI Offers $1 Million for Cannes Lions Gold-Winning Commercial

New Delhi: Luma AI has launched The Luma Dream Brief, a global creative competition inviting advertising creatives to bring their unmade ideas to life. The grand prize of $1 million will be awarded to work created using Luma AI that wins a 2026 Cannes Lions Gold Lion. The competition, developed with experiential and creative agency DE-YAN, challenges participants to use Luma AI’s platform to produce fully realised commercials. It is built around…
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Number of days: With 1 million dollars the AI company Luma AI rewards those creatives who win a golden Cannes lion using only Luma's AI tools. Further criteria of the call for proposals are: The idea must not have been implemented before and must be created for a real client. The closing date is March 22. lumadreambrief.com via campaighermany.de (free after registration) (Photo: Luma AI)

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turi2 broke the news in on Monday, February 2, 2026.
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