Skip to main content
See every side of every news story
Published loading...Updated

WTF Is Google’s Universal Commerce Protocol?

Summary by Digiday
As the industry gears up for agentic shopping, platforms like OpenAI and Google have been laying the groundwork to begin to make it possible. Most recently, Google launched its Universal Commerce Protocol (UCP) — a foundational layer which looks to enable agentic shopping in the tech giant’s ecosystem. So what actually is Google’s Universal Commerce Protocol (UCP)? Google’s UCP is an open source standard for online shopping. Like any standardize…

9 Articles

Enid News & EagleEnid News & Eagle
Reposted by
Financial ITFinancial IT
Lean Left

NEW YORK--(BUSINESS WIRE)--Feb 2, 2026-

Klarna now supports Google's new Universal Commerce Protocol (UCP). It might sound rather dry, but it could get interesting. Because behind it lies an open standard that allows AI agents to find products for you and handle the checkout process... Read the full article: Klarna now supports Google's Universal Commerce Protocol (UCP) for AI shopping

Read Full Article

NEW YORK--(BUSINESS WIRE)--Klarna, a global digital bank and flexible payment provider, has joined Google's Universal Commerce Protocol (UCP), an open standard designed to foster collaboration between... The article Summary: Klarna Supports Google's Universal Commerce Protocol (UCP) to Deploy Agentic Commerce Across Platforms is original content from 01net.

Think freely.Subscribe and get full access to Ground NewsSubscriptions start at $9.99/yearSubscribe

Bias Distribution

  • 34% of the sources lean Left, 33% of the sources are Center, 33% of the sources lean Right
34% Left

Factuality Info Icon

To view factuality data please Upgrade to Premium

Ownership

Info Icon

To view ownership data please Upgrade to Vantage

Business Wire broke the news in Crystal River, United States on Monday, February 2, 2026.
Too Big Arrow Icon
Sources are mostly out of (0)

Similar News Topics

News
Feed Dots Icon
For You
Search Icon
Search
Blindspot LogoBlindspotLocal