Kia Enters India’s Hybrid Passenger Vehicle Market with 3-Row SUV Sorento
The premium three-row SUV starts at Rs 22.79 lakh and includes a petrol-hybrid powertrain, diesel engine and Level 2 advanced driver assistance systems.
- On Friday, September 4, 2026, Kia India launched the locally manufactured Sorento SUV at a starting price of Rs 27.99 lakh, marking the automaker's entry into the premium three-row segment.
- Assembled in Anantapur, Andhra Pradesh, the Sorento is Kia India's first hybrid offering, according to MD and CEO Gwanggu Lee, who stated it represents the automaker's debut in the premium three-row space.
- Equipped with 10 airbags and Level 2+ ADAS, the Sorento offers buyers a 1.6-litre hybrid or 2.2-litre diesel engine, alongside real-time generative AI capabilities unique to the India-spec variant.
- Competing against established rivals like the Toyota Fortuner and Skoda Kodiaq, the Sorento also faces competition from the MG Tomahawk and Volkswagen Tayron in the premium SUV segment.
- Saikiran Kuppili, Head of Project Management and R&D, emphasized the vehicle's E20 fuel readiness, telling ET Online: "What possible and how prepared we are whenever the market falls right.
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Kia Sorento Launched in India at Rs 27.99 Lakh: Hybrid, Diesel and AWD Options | 🚘 LatestLY
Kia India has officially introduced the Sorento SUV to the domestic market, with prices starting at Rs 27.99 lakh (ex-showroom). Locally assembled at the automaker’s manufacturing facility in Anantapur, Andhra Pradesh, the mid-size three-row SUV enters the lineup above the Carens Clavis. 🚘 Kia Sorento Launched in India at Rs 27.99 Lakh: Hybrid, Diesel and AWD Options.
Kia enters India’s hybrid passenger vehicle market with 3-row SUV Sorento
Kia India has launched its new Sorento SUV, marking its entry into the hybrid vehicle market. The premium three-row sport-utility vehicle is priced at Rs 28 lakh and offers hybrid and diesel options. Production of the Sorento has commenced in India, with pre-bookings now open for Rs 25,000. This new model will compete with established players like the Toyota Fortuner and Skoda Kodiaq.
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