UK PM Launches TikTok Account Despite Ban
Keir Starmer launched a TikTok account with security measures despite the app's ban on government devices to engage younger voters amid low popularity, with 28% of UK teens using TikTok for news.
- On Monday, Sir Keir Starmer launched a TikTok account and posted his first video just after 11am showing him and his wife leaving 10 Downing Street, while No 10 said `security mitigations` are in place and no policy change occurred.
- To reach younger and wider audiences, No 10 said the account aims to connect voters where they are and share the government's `vision of national renewal` amid low popularity.
- Around 1.5 billion users worldwide and over 30 million in the UK support TikTok, and Starmer joins other world leaders including Emmanuel Macron, Donald Trump and Anthony Albanese.
- Commenters immediately reacted with mixed responses, including calls for Starmer to resign and an early 'Do one mate' comment that was later removed, as the move aligns with the government's influencer strategy.
- Having waited 18 months into his term, Sir Keir Starmer’s TikTok launch follows a viral classroom dance and sits alongside his Substack activity, including a 2,300-word post and Dec 5 launch.
16 Articles
16 Articles
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